Tom Peters on How to Survive Offshoring

Management guru Tom Peters offers some interesting advice to survive the ongoing migration of white-collar jobs to India, China and elsewhere. In his new book, "Re-imagine!," the author of one of our most famous cover stories, "The Brand Called You," offers up "The Brand You Survival Kit."

If you're going to survive, here are ten (obviously abbreviated on this blog) traits you'll need in your kit bag, according to Peters.

1) Think Like An Entrepreneur.
2) Always Be A "Closer."
3) Embrace Marketing.
4) Pursue Mastery.
5) Thrive on Ambiguity.
6) Laugh Off Vigorous Screw-ups.
7) Nurture Your Network.
8) Relish Technology.
9) Grovel Before the Young.
10) Cultivate a Passion for Renewal.

Maybe those steering local economies here in the US can apply some of this thinking. We have to try something new. Right?

What do you think? How do we survive the threat of offshore outsourcing? Talk to me.

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