Running: The New Source of Competitive Advantage

Looking for a new service to offer your local businesses? Here is one you may not have thought about.

Lacing up the running shoes is a powerful asset for small business owners, says a new study from Ball State University. A survey of 336 entrepreneurs found those who regularly run reported better personal satisfaction, independence and autonomy than their non-running or weight-training counterparts. The study also found that companies managed by runners report better sales results than firms directed by non-runners.

“Attaining excellent physical condition requires developing a mindset that accepts and embraces hard work,” said Mike Goldsby, a Ball State entrepreneurship professor who regularly competes in marathons and triathlons. “If small business owners were willing and able to grant their physical health the same respect as they do their financial and professional well-being, most would be in incredible physical condition.

“Conversely, good physical condition should contribute to entrepreneur’s success in reaching their personal and financial goals as well,” he said. “Maintaining a fitness regimen is helpful for attaining goals and sustaining entrepreneurship.”

I knew there was a reason why I run 3.5 miles a day...

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