Three Sustainable Business Trends to Watch for 2005

1. Rise of Climate-Neutral Companies: More and more companies are seeking to slash their greenhouse gas (GHG) emissions -- or even to come as close as possible to making no net contribution to global warming.

2. Enviro-Metrics for Accounting: An increasing number of companies are seeking to quantify the impact of their sustainable business practices.

3. Emergence of Cradle-To-Landfill Stewardship: More and more companies - including HP, IBM, Dell and Xerox -- are adopting a comprehensive life-cycle approach to thinking about their products and services.

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